Supplier:
Korean manufacturer of lithium ion battery cells
Partner:
German OEM
Project:
Lithium ion battery cells
BBP Activities:
- Analysing the market situation and working out possible project approaches
- Presentation of marketing to the OEM
- Tracking and processing project enquiries
- Negotiation and project acquisition
- Project management and development up to series production maturity
Goal:
- Identification of market potential as well as the competitive situation
- Project nomination at Tier1 via the OEM
- Series production support pls acquisition of follow-up projects